The Beautiful Pioneers.

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"

Beauty might bring happiness,
but happiness always brings beauty.




"

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Who WE ARE

Kate Cha   Co-CEO, Managing Partner
Martin Kim   Co-CEO, Managing Partner
A Message from Our Founders
PRE-MARKET DEVELOPMENT

We expose products to real U.S consumers and allow for adjustment to the U.S market. Then, we compare with other similar products currently on the market.

ODM/OEM SERVICE

We provide ODM / OEM / Private label products, solutions, and development with our Korean partners and major cosmetics manufacturers.

AGENCY ACTS

We promote and perform joint marketing with manufacturers through various U.S. trade exhibitions and our e-commerce.

GATEWAY FOR PRODUCT DEBUT AND GROWTH

Gateway for Product Debut and Growth We introduce brands and strengthen their presence as newly established brands in the U.S. market.

WHAT WE DO

We've grownto work closely with 16 Korean cosmetics brands and 4 contract manufacturers. When we first got started, our main task was to maximize the presence of relatively unknown Korean brands - Cosrx, Klairs and A.True - to the U.S. market. Our strength lies in building strong relationships with our partners in Korea. We incorporate our knowledge of the U.S. beauty industry and markets to help introduce their main products. We focus on carefully selected brands and products and we continue to have the same drive and commitment with every single partner today.


  Beauteers in Korea

As Korea is the leading country in manufacturing high quality skincare products, our new office in Korea focuses on providing trustworthy ODM and OEM service, ranging from testing specific ingredients, researching the cosmetic industry and comparing various products for quality control.

HOW WE DO

Our role in the beauty industry consists of providing a direct line of communication to current and prospective customers regarding our products. ​ Modern consumers are seeking more effective, innovative and higher performance K-Beauty products in the U.S. market. Our main form of communication that connects us to our customers is our e-commerce, Cupidrop.com: one of the most loved K-Beauty cult sites currently operating in the U.S. Cupidop.com provides cost effective Korean skincare & cosmetic products that are of high quality, but at a low cost.

Marketing

In order to effectively market K-Beauty and the brands we carry, increasing the presence of our e-commerce has become one of our top priorities. Below are some of the tools we use in order to market Cupidrop.com, including but not limited to Google Analytics, various SNS, beauty campaign sites and participating in Ipsy Glam Bag programs.

Blog Marketing

We believe that it is important to maintain a good relationship with the beauty community to further market our e-commerce and K-Beauty. Cupidrop.com has established a friendly and approachable reputation thanks to beauty bloggers, who have written kind yet honest reviews about our products.

B2B

We are developing a new business relationship with one of the leading distributors of general & specialized beauty products. We are tradeshow experts! Over 10 years of tradeshow experience can help businesses construct successful exhibitions. Many Korean brand makers have difficulty introducing their products to the major U.S. Market. Our team is capable of top brand presentation and following up on all necessary preparations to market & promote the products in the U.S.

Media Exposure

We pride ourselves in carrying effective products with proven results. Because others have also witnessed their high performance, our products have been featured and recognized by various magazine and websites. It's not just the products that we carry, but our e-commerce Cupidrop.com that gets the spotlight as well. We have marketed ourselves by being featured on various media sites and have effectively drawn in new customers.

Collaboration with Ipsy

Ipsy is a monthly subscription service, focused on helping the beauty community discover new products through sampling. The Ipsy glam bag currently has 3 million+ subscribers and a reach of over 55 million followers on their various social media platforms. They offer personailzed products which makes for more targeted promotion and generate higher quality leads. Beauteers has collaborated with Ipsy to bring widespread exposure to new Korean brands looking to break into the U.S market. Some brands we have worked with in the past include BRTC, Secret Key and A.True.

BRANDS

23 years old

23 YEARS OLD

23 Years Old is based on the principle of at-home spa care. This brand was inspired by Asian carbonated hot springs. The brand’s philosophy focuses on producing easy to use spa-inspired products.

23pack.com
cosrx

COSRX

COSRX is one of the most beloved brand in US market with acne-clearing, oil-controlling ingredients such as AHA, BHA and Centella Asiatica Experience high performance products with result driven ingredients.

cosrx.co.kr
the vegan glow

The Vegan Glow

The Vegan Glow is a certified vegan brand that believes in the power of natural ingredients, hypoallergenic formulas, and sustainable packaging.

theveganglow.com
aromatica

Aromatica

Aromatic resides at the crossroads of Beauty x Safety. Their brand identity centers on exclusively using clean ingredients along with eco-friendly practices to deliver high quality skin care products for all skin types. Their products are Vegan Society certified, EWG Verified and ECOCERT Certified.

aromatica.co.kr
by wishtrend

By Wishtrend

wishtrend.com
hello skin

Hello Skin

hello-skin.com
i'm from

I'm From

“Nature as it is, It’s I’M FROM” – with this philosophy, I’M FROM skincare used natural ingredients sourced from all over South Korea to produce high quality products that work for all skin types.

imfrom.co.kr
urang

Urang

A wellness brand as much as a skincare beauty and brand with values rooted in honesty and consciousness. Founded by a holistic aroma therapist, skincare line is formulated with high-quality natural, organic ingredients, safe for the whole family.

urangnatural.com
nacific

Nacific

Nacific (Formerly Nature Pacific) believes in healthy ingredients for strong healthy skin. Nourish, repair damage, soothe irritation and revitalize with naturalistic products.

nacific.com
son & park

Son & Park

Celebrity makeup artists Son Dae Sik and Park Tae Yun’s Korean look of glowing, dewy skin and natural makeup has become a global trend. Their bestselling product line focuses on perfecting and enhancing the complexion for a youthful radiance and a luminous finish.

sonandpark.com
klairs

Klairs

A cruelty-free brand formulated with vegan ingredients that caters to sensitive skin. Their motto “Simple but Enough” encourages users to stick with a couple of items that are enough and not overbearing on the skin.

klairscosmetics.com
atrue

A.True

A'True only used black tea water that it is based on Compagnie coloniale's preimium black tea Every A'true products produced by Safe, True ingredients for your skin.

a-true.com

OUR PARTNERS